Google Search News with John Mueller: Core Updates, AI, and Much More!


Hello everyone! I have something exciting to share with you today. A new video from John Mueller of Google, which is packed with important updates and news from the world of Google Search. Here’s a sneak peek of what’s inside:

  1. Core Web Vitals: John discusses the role of Core Web Vitals in Google’s content ranking system, plus the upcoming changes. This includes dropping mobile friendliness as a factor due to most sites now being mobile-friendly, and the introduction of Interaction to Next Paint (INP), which will replace First Input Delay (FID) in March 2024.
  2. News for news websites: Google’s providing guidance and best practices for news websites, with videos on SEO best practices and using Search Console effectively for these sites.
  3. Generative AI: John introduces Search Labs and their new Search Generative Experience (SGE), which uses generative AI to provide more context for searches. This is a fascinating development that’s sure to have a significant impact on SEO and the overall search experience.
  4. Search Console Updates: Key updates to the Search Console are discussed, including the update to the rich results test that allows code editing, updated video indexing report, and the support for users without Google Analytics in Search Console Insights.
  5. Community Contributions: John also highlights some impressive contributions from the community, discussing thought-provoking articles by Lily Ray, Jes Scholz, and Bryan Casey.
  6. And More: From a new generic crawler to updates in spam policies, the video covers a wide range of topics, including the change in treatment of the .ai top-level domain.

John’s video is an absolute must-watch if you’re involved in SEO, digital marketing, or if you run a website. Whether you’re a seasoned pro or just starting out, the insights and updates provided here can help you get a better understanding of Google’s current trends and the future of search.

The video is not only filled with important information, but it’s also engaging and fun, with a few behind-the-scenes bloopers for a good laugh.

So, don’t wait, click on the link to watch the video now, and remember to leave your feedback and comments. Subscribe to stay up-to-date with all the latest developments from Google.

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